The ultimate all-in-one marketing glossary

It is a web design method that creates web pages of different sizes to function properly on every device, regardless of the screen size. It is different from Responsive Web Design as it involves creating multiple websites of different sizes for different devices.

An Adobe program that enables you to collect, mix, match, and analyze data in real-time to get insights into customer experiences across different marketing channels.

A retargeting platform that uses its remarketing pixel to display ads to users who have visited a website.

The advertising tool used to create and run ads on Facebook, Instagram, Messenger, and WhatsApp.

An individual or company that works to promote a message for a product or service to the target audience effectively.

A brief phrase used in advertising as a slogan to communicate a brand’s value to its customers.