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Ecommerce Website
Key Questions to Answer for eCommerce Success
It can be a struggle to succeed in the cutthroat world of ecommerce. With so much competition to contend with, most ecommerce businesses have to work even harder than their brick-and-mortar counterparts to stand out, attract leads, and close sales. However, this challenge is not without its upsides. The ecommerce industry is competitive, in part, […]
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Core Web Vitals & Ranking Signals: How They Affect Your Website
If you manage a website, you know how important it is to pay attention to any new web metrics that Google introduces. Coming later this year, Google is introducing Core Web Vitals, the latest addition to their user experience metrics. The factors that make up the Core Web Vitals are already extremely important but will […]
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Why the Customer Experience You Deliver is Vital in A Digital World
Businesses, whether online via eCommerce or in physical space, are always facing human beings. People are who we are selling to, who we are delivering products to, and who we are providing service to. The human element of business has always made developing relationships with customers essential, just as real estate agents have always made […]
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A Guide to Building a Marketing Tech Stack
Editor’s Note: This post was originally published in October 2019 and has been updated with new content and details for 2021. By now it’s no secret that marketing and technology go together like gin and tonic. (Or mustard and ketchup. PB and J…you get the idea). They’re a duo. Naturally paired together to enhance the […]
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Succeeding in the New Normal with LinkedIn
WSI recently hosted a webinar sharing tips for strengthening your network and brand with digital marketing on LinkedIn. Gunnar Hood, a WSI consultant in Oklahoma City and author of our eBook specifically about LinkedIn, shared his experience as an expert with B2B and professional service companies. You can catch up on our webinar at the […]
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Popular SEO Trends for 2021 That You Need to Know About
The year 2020 has been chaotic for so many reasons, necessitating quick and drastic changes for industries across the board. Many of these changes have also impacted digital marketing. More and more companies, both large and small, are relying on ‘digital’ as a means of reaching out to customers and doing business. SEO has also […]
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