Your Website Design Gets One Chance to Make a First Impression
When potential clients use the Internet to research or find a business, product, or service, they do so with specific expectations in mind. Often, they are looking for a specific piece of information. In the context of shopping, they may be seeking to assess which vendor communicates a high level of quality and expertise.
When these searches bring potential clients to your website, they immediately begin to form an impression about your company and your products or services. If the information they are provided with does not answer their questions and meet their expectations or is presented in an unappealing way, they will very quickly take their search elsewhere – it only takes a second to click back to the search engine and try another business.
With more and more consumers relying on the Internet for comparison shopping instead of physically traveling from place to place, your website is more important than ever. Given the speed with which online users click on and click away, your website design will seldom get a second chance to make a positive impression.
What is Web Presence?
Your business’ web presence refers to the many places your company is represented online. This includes everything from your social media profiles and profiles on review sites to mentions of your business in online news articles, as well as the most critical component of all – your website itself.
Establishing a strong web presence starts with creating a website for your business that truly represents its goals, its brand, and the unique selling point that sets it apart. While it never hurts to extend your web presence into other locations on the web, all other components will lead users back to your website. If your site does not communicate a clear message about what your business is, none of your efforts to establish web presence will succeed.
WSI Comandix offers an interactive demonstration on strategies for improving conversion rates and how that can result in increased revenues and greater profitability.
Why is Web Presence Important?
Building a web presence for your business is crucial in today’s busy digital-first world. Even if you primarily serve customers in person, those customers will expect to have a way to interact with your brand online. They will want to use your website and other online resources to discover what your business has to offer and why they should choose to shop with you instead of your competitors.
Maintaining a detailed and professional-looking website makes an excellent impression on leads. It is one of the easiest ways a small business can give itself the legitimacy and credibility to stand alongside its established peers.
Investing in web design services from a reputable web development company can help your business build or improve its web presence, starting with your website. Whether it needs to be built for the first time, rebuilt from scratch, or simply tweaked for small improvements, enlisting professional help is the way to go.
Enhance Your Online Credibility with a Custom Website Design
Does your cookie-cutter website look just like every other site in your industry? Our web design services will get your business noticed using:
- High-quality content and design that attracts visitors and retains their interest
- Fully-optimized landing pages to produce more conversions
- Unique marketing campaigns supported by advanced analytics
Responsive Design Captures On-The-Go Customers
Your customers are looking for your products and services using their mobile, tablet, and desktop. But if your website does not use responsive design, many of those mobile users will not be able to view your website properly and may become frustrated as a result.
A responsive website design ensures that any pages your visitors view are suitable for the resolution and screen size of the device they are using. 40% of consumers ignore a site when it doesn’t display correctly – can you afford to ignore these customers?
Digital Marketing Services to Acquire More Leads and Sales
DISCOVER OUR FULL SUITE OF DIGITAL MARKETING SERVICES
Custom Web Development
A website audit typically includes a comprehensive analysis of all essential aspects that affect your website’s performance and online visibility. The WSI Comandix Webscan is an excellent website checking tool that provides a thorough assessment of your site. It is just what you need to create a compelling and reliable website to enhance your digital reach.
Website design is a reflection of how invested you are in your business and how much your online reputation means to you. Put your best foot forward with a user-friendly website with an engaging layout, functional designs, and a compelling combination of informative content and attractive graphics.
Innovative coding is the linchpin of a great business website. Custom web development services can help you get a unique site that perfectly aligns with your business goals and reflects your values while addressing customer-specific needs. It also allows you to create a responsive and interactive website.
Professional eCommerce website development can help enhance your online presence, boost sales, and help your business reach new horizons. To do this, you will need the expertise and experience of qualified professionals who are well-versed in developing eCommerce websites that meet specific needs.
Shopify is a powerful e-commerce platform that offers a slew of useful features for billing, order fulfillment, accepting payments, and many other critical business functions. We build Shopify storefronts of all sizes that display all of your products to best advantage and that you and your team can easily run for years to come.
WordPress is an extremely popular website hosting platform, and WooCommerce is its leading e-commerce plugin solution. If your website already runs on WordPress and you are eager to open an online shop to complement it, this versatile and easy-to-use platform may be a good choice for you. We create WooCommerce shops that allow you to sell any number of products through a single convenient interface.
Optimized, informative, and well-written web copy and blog content is perhaps the most important part of any business website. Our experienced team of writers will create all the text your website needs, from homepage and landing page text to product descriptions, FAQs and help guides. We also provide additional services such as keyword research, analytics, and content strategy to ensure that your copywriting targets the right types of customers for a high ROI.
WSI Comandix is Your Premier Full-Scale Web Design and Development Company
If you are looking for a web design company to help you make your website as perfect as it can be, WSI Comandix is the agency for you.
As a licensed office of global marketing leader WSI, we have created extraordinary one-of-a-kind websites for thousands of clients. We use the latest and greatest techniques to optimize your site’s copy, features, and layout and define your brand identity. When we are done, your finished site will have everything it needs to attract a steady stream of visitors you can turn into paying customers.
Our Ultimate Goal is to Increase Your Customer Conversion Rate
To be as effective as possible, a web package needs to address all these elements:
Call 905-475-3675 today to book your no-obligation demonstration and ask for more information on our web design services.