The ultimate all-in-one marketing glossary

Content that circulates quickly among people.

A way to gauge how widely and quickly a message has been spread and amplified. It can be assessed using analytics provided by the platform where you post, like Facebook, or by other external systems.

A development that hosts a desktop operating system on a centralized server within a data center.

The number of times a user (device) has requested content within 30 minutes. If 30 minutes pass between content requests, it is counted as a new visit.

An online advertisement shown to a target audience.

A video journal.