The year 2020 has been chaotic for so many reasons, necessitating quick and drastic changes for industries across the board. Many of these changes have also impacted digital marketing. More and more companies, both large and small, are relying on ‘digital’ as a means of reaching out to customers and doing business. SEO has also […]
Category Archives: Marketing Tips
Digital Marketing Best Practices in Home Building from Expert Panel
Tips and strategies to apply to your businesses for digital marketing can be complex when your forte is building homes rather than building an online presence. Thankfully, the WSI network is full of experts in this space, and in our latest Expert Panel Discussion, they discuss some digital marketing best practices home builders need to know. We’ve put […]
What Does a Digital Marketing Agency Do?
You probably spend a few hours every week online, searching for information, browsing through online stores, engaging with content on social media and so on. This set of behaviours is common to millions of people around the world, who would also include your potential customers. The trick is capturing the attention of these customers at […]
Webinar Recap: PPC Optimization Tips from Google
This latest WSI webinar was presented by Angelina Miller, an Agency Development Manager at Google. She has worked at Google for 5 years and has over 9 years’ experience in digital marketing. Angelina has worked with Fortune 500 Companies and is currently working on her 2nd Master’s degree where she is focusing on User Experience […]
RECAP: Common Social Media Mistakes Every Business Should Avoid
As part of our series of digital marketing webinars, we had the pleasure of hosting Raakkel Simms, Head of Customer Success Department and Strategic Partnerships at PromoRepublic – a social media marketing company that helps brands connect with their local and effectively manage their social media content strategies at scale. The webinar, Common Social Media Mistakes […]
Reach Ideal Customers with Digital Advertising
Throughout April and May this year, WSI conducted a free webinar series to share digital marketing tips, tricks, and best practices that you can use to overcome the marketing obstacles you are facing in today’s business world. Once the series ended, WSI continued our mission to keep educating clients on digital marketing. Here is a quick recap, […]