Search Engine Optimization (SEO) Services
What is Search Engine Optimization?
Search engine optimization (SEO) refers to the process of increasing both the quantity and quality of traffic visiting your website through organic search results. SEO involves a wide range of activities that together get your website to rank higher for relevant searches. These activities can be broadly divided into on-page SEO – those which happen on your website directly, and off-page SEO – those which happen on the rest of the internet but still affect your website. A better ranking increases your visibility, making it more likely that potential customers can find you.
To calculate where a site ranks on the results page, search engines crawl the internet and index information from each website. The engine’s algorithm analyzes the data and assesses it against the ranking factors and query entered. How relevant your site is to the search and how well it meets the ranking factors determines where it will appear on the search engine results page (SERP). The algorithms are constantly being updated to produce more relevant, useful, and high-quality search results for users, which means that SEO best practices are continuously evolving and adapting to the changes.
Staying up to date with the algorithm changes and knowing which keywords to target can be difficult, which is why it helps to work with an experienced SEO agency. We can create a strategy, perform keyword research, plan and produce content, enhance your website, and more to help you achieve and maintain higher search rankings.
Why Businesses Need Search Engine Optimization
SEO helps businesses create user-friendly websites that rank highly in searches. This improved ranking attracts more traffic, which leads to higher sales and conversions. In addition to this, ranking on the first page of a major search engine boosts brand recognition and builds trust with potential customers. If you want prospective customers to visit your site instead of a competitor’s, you must optimize your site to rank well in SERPs. Studies have shown that:
93% of consumers use the internet to find local businesses.
Local Consumer Review Survey 2020
75% of users never scroll past the first page of search results.
92% of searchers will select a business from the first page of local search results.
The top 3 Google search results get 75% of all clicks.
87% of shoppers begin their product searches online.
Show up in more Search Engine Results Pages by speaking with our Digital Marketing Experts.
Give Your Business a Boost with Our SEO Services
High search engine ranks are achievable for any business with the right strategy. Our help can make all the difference in your SEO marketing. We offer the following SEO services for businesses:
Choosing strategic keywords with less competition helps you achieve high ranks quickly and reliably. We investigate the market and discover the best keywords for your business to target.
SEO Off-Page Factors
Our website’s rankings are not determined solely by what is on the webpage itself – you will also need to accumulate backlinks from other websites to prove that your site is authoritative and worthy of a high placement. We secure these backlinks for you to build your site authority and improve your rank as a result.
On-page factors are some of the most critical considerations in SEO marketing. We provide your site with optimized content, headings, authoritative outbound links, informative meta descriptions, and other features that build your site’s ranking potential.
Every snippet of text that appears on your website has the potential to further your SEO goals. We write text for your website’s homepage, product pages, contact information page, and more to ensure that all written content contributes to your SEO efforts.
Attracting leads through organic search requires a strong understanding of how modern consumers use search engines. We provide SEO services that account for emerging search trends such as semantic search and voice search, improving your company’s chances of being found online.
New Site Launch Audits
The launching of a new website is a critical moment for businesses, and it is essential to get it right. We will ensure your new website is fully optimized and has the best possible chance to begin climbing the ranks.
Not sure how well-optimized your current website is? We can find out. We will perform a comprehensive SEO audit of your site, determining where it sits in the rankings for critical keywords and why it holds that spot. We will then suggest several things you could do to improve your rank and capture a greater market share.
Site Speed Audits
Site loading speed is a significant factor in both search engine rankings and user experience metrics. We optimize your website to achieve swift loading speeds even on low-bandwidth connections and mobile devices.
There are many internal coding cues involved that can help your website get an extra SEO boost. We tackle a range of technical SEO elements on your site, including indexing, sitemaps, and meta tags.
Local SEO Gets You Found in Your Area
Getting your business noticed by local residents can be challenging, as there are often multiple other companies in the area competing for visibility. If another shop, restaurant, or boutique catches a potential lead’s eye first, you may lose them as a potential customer.
Our local SEO services can help with this problem. We use specialized SEO techniques to increase your website’s ranks in searches conducted by users in the area. This process can significantly increase your foot traffic, and by extension, win more revenue for your business.
These services are beneficial for companies throughout the GTA, including those in:
Why Choose WSI Comandix for SEO Services?
WSI Comandix has the expertise you need to achieve meteoric SEO results. We manage your SEO marketing by:
- Using the latest Search Engine Optimization techniques to maximize your website’s potential, increase your rankings, and bring in more prospects.
- Optimizing your site, doing keyword research, and producing high-quality content that your audience wants to see and will be happy to share.
- Eliminating harmful duplicate content and cleaning up links that might lower your search engine ranking.
To ensure your results last, we:
- Insulate you against drastic and sudden algorithm updates by Google.
- Perform a full website audit and competitor analysis to identify the areas in which your site can be improved, focusing on the aspects that provide the greatest return on investment.
If your website is struggling to stay on the first page or hovering around the bottom of the SERPs, working with a reputable SEO agency can help.
Whether your customers are here or anywhere in the world, you will see noticeable improvements in your rankings and experience an increase in the number of quality online leads you receive. Contact WSI Comandix today and speak with a consultant by calling 905-475-3675.
WSI Comandix serves businesses all over the GTA, including in Markham. If your business needs SEO services or any other digital marketing help, we are the company to turn to.
Search engine optimization services, or SEO services, are marketing services that help get your website noticed. They do this by getting your website to rank higher on SERPs for relevant keywords. If you can show up on the first page of Google’s search results, you are more likely to experience more web traffic, increased sales, and higher revenue.
At a time when consumers can get everything they need from a search engine, diversifying and refining your SEO techniques can help you get found online by more potential customers seeking your services or products. Getting your website noticed is critical to making sales and growing brand awareness in this digital world.
Investing in quality SEO services is important if you want to have a chance at breaking into the top of the SERPs. Every business in your industry or niche probably wants to rank for the same keywords you do, but there is only one number-one spot on each page. To claim it for your own, you will need to surpass your competition, and the best SEO services can help you do that.
WSI Comandix is a locally owned and independently operated WSI franchise providing a full range of comprehensive SEO services in Toronto and the GTA. We serve small to large size businesses targeting local and international customers. Our many years of experience allow us to help your Toronto-based business stand out from the crowd and build your brand awareness.
We offer a range of digital marketing services, including web content development, PPC management, web design, and more. If you are interested in multiple services, contact us to discuss the project with our team.