Free Business and Marketing Resources

Ebooks, guides, templates, and more to help you grow your business.

  • AI

    AI Business Insights Report

    Ebooks

    AI is transforming the way businesses operate, but most aren’t using it strategically. WSI’s 2025 AI Business Insights Report reveals key trends and practical ways to integrate AI into your operations, giving you a competitive edge.

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  • Content Marketing

    Get Our New ChatGPT eBook Now

    Ebooks

    If you aren't already leveraging ChatGPT and all of its capabilities, you're missing out. Your competition is now using AI tools to manage their business, boost productivity, and gain a competitive advantage. If you need assistance keeping up with the quickly evolving field of AI and understanding how to use ChatGPT efficiently, our newest eBook is for you!

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  • Social Media

    LinkedIn Profile Checklist: How to Create an All-Star LinkedIn Profile

    Ebooks

    Linkedin is the world's largest professional networking platform. And through a properly optimized profile, you can showcase your professional life, milestones, skills and interests. Learn how you can stand out from the crowd.

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  • Marketing Strategy

    WSI’s Digital Transformation Gap Analysis

    Ebooks

    Digital transformation is all about creating (or modifying) existing business processes and customer experiences to meet changing business and market requirements. Are you and your business falling short of expectations?

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  • Lead Generation

    How to Create Buyer Personas for Your Business Ebook + Template

    Ebooks

    We all know that leads are the lifeblood of a business - but too often, businesses focus on lead quantity and not enough on lead quality. By developing buyer personas, you can target your ideal customers with customized messaging and high-value content.

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  • Landing Pages

    Digital Marketing Traffic & Leads Calculator

    Ebooks

    Before launching a new digital marketing campaign, it's always important to set your business goals in advance. What do you want this campaign to achieve? What are your key performance indicators (KPIs)? And how many qualified leads does your marketing need to deliver in order to achieve your goals?

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  • Lead Generation

    eCommerce Planning Guide: 18 Key Questions to Address for eCommerce Success

    Ebooks

    Depending on your ordering process or your catalogue of products and services, setting up an online store for your business could be easier said than done.

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  • SEO

    WSI’s Local Search Self-Assessment

    Ebooks

    Local search marketing is all about putting your business on the map in local searches when customers are searching for a business like yours. You can discover the areas you need to focus on to grow your local presence with our Self-Assessment tool.

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  • Conversion

    90-Day Website Accessibility Checklist: A Quick Guide to Get You Started

    Ebooks

    Developing a website that is accessible to everyone is important because it provides equal access and opportunity to all your website visitors. And beyond the moral and ethical implications - it's also a smart business decision.

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Learn firsthand why other businesses work with WSI.

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    Years of Business

  • 2000+

    Projects Completed

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    Client Retention

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    Cups of Coffee